The Story
All started with you and this statement:
In 2019, she launched 2*Spark.
“Innovation should be experienced not just pronounced.”
According to Elena, Human-Centered Design Thinking is like a swiss knife for innovation. It fosters an authentic open mindset by combining proven methodologies for cross-functional teams.

our mISSION
your success
We serve passionate and demanding professionals who seek to enhance their state of mind to let themselves and their team jump into innovation processes with confidence.
2 SPARK is an innovation phy•gital mentoring service.
Knowing innovation technics is not enough, our offering states that soft skills (i.e: Communication, empathy), and business strategy should be integrated from the beginning of a project.
Furthermore, innovation involves a progressive learning curve, which needs to be supported with a flexible, convenient follow-up.
our vision
To empower and engage people within their enterprise to disseminate effectively & sustainably an innovation culture that ultimately impacts the world.
They trust us
Each industry has imperatives that balance the development of disruptive technologies, trends, and profitability differently. However, when the competition is fierce an authentic focus on the customer’s needs, product-service satisfaction and desirability are the real disruptive and winning strategy.
In that respect, the luxury industry is very interesting, because satisfaction and desirability are at the heart of its business. Authenticity, singularity, know-how, quality and history are the sources of the strong, credible and memorable identity of these prestigious companies.
Today, we share with you these 20 years of experience in the Swiss luxury industry, a symbol of quality, rigor, emotion and sustainability.
Award
By being aware about your strength while discovering opportunities, you can place your company above your competitor.
When your excellence is rewarded, you feel a sense of proudness like Elena Brioschi when the C1 Gravity watch won the prestigious “Grand Prix d’Horlogerie de Genève” as “Best design of the year 2008”.
Together, you are stronger
Nowadays, partnership (privat & public), project build with cross-functional team, and co-creation with top and down people are the winning solutions.